SparklingCow

Excite! Beverage Co., Ltd. Announces The Launch of "Sparkling Cow"

FOR RELEASE : DUBLIN IRELAND/FT. LAUDERDALE FL. - In a category long dominated by industry giants like Coca-Cola, Pepsi-Cola and Cadbury Schweppes, a new healthy, alternative beverage category has emerged, "Dairy Based Carbonated Drinks"

The leader of this new category, "Sparkling Cow" fruity beverages, will be launched at the upcoming National Association of Convenience Stores(NACS) show this October 2003 and at NAMA 2003 in Washington D.C.

In response to the issue of children obesity in America and the world, " Sparkling Cow" drinks are made from all natural ingredients. They are also fat free and enriched with Vitamins A, C & D.

To assure rapid and low cost distribution, "Sparkling Cow" fruity drinks have a 2-year shelf, a first for a milk based "Carbonated beverage".

Targeted to kids as a healthy alternative to soda, "Sparkling Cow's" three award winning flavors. "Luscious Lemon", " Outrageous Orange" and "Sweet Strawberry" come in the popular hip alim style 8.5 oz can, ideal for school lunches and packaged in affordable Familu Six Packs.

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